We are currently looking for shoppers for this project in these locations:

You must be at least 20 years old and have a minimum of a high school education. You need excellent observational skills and must be very detail oriented. Professional attitude and high quality standards are a must. 

If you are currently a Market Force shopper and you qualify for this shop, you can find and select this shop on our self-assign Shopper Website www.marketforceshopper.com   As always, you can choose any of our other shops that are of interest to you and are convenient to your schedule. 

If you are not already part of the Shopper Force go to www.applymarketforce.com to register for this and other mystery shopping assignments and audits.

About Market Force Information

Market Force is the leading global customer intelligence solutions company for multi-location businesses, including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies. With more than 125 years of combined industry experience, Market Force Information has pioneered the industry with a suite of customer intelligence solutions – from 600,000 field associates across North America and Europe who conduct mystery shopping, merchandising and retail auditing, to real customer surveys and proprietary decision-support tools. Its solutions provide a holistic view of the customer’s on-site experience and identify the actions required at the store level to increase customer loyalty and improve financial performance. For more information, visit www.marketforce.com.

Market Force Information is the leading global customer intelligence solutions company for multi-location businesses, including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies. We are looking for serious independent contractors who are dedicated to quality and professionalism to become part of our Shopper Force to help us meet the needs of all of our nationally recognized clients. 

Market Force is a self-assign company and offers a helpful Shopper Website that lists all shops/audits that are available in your area. Our schedulers only work on a few selected assignments so don’t wait for them to call, you should go to our Shopper Portal and choose shops that are of interest to you, at a time that is convenient for you. We have numerous on-going, self-assign projects in mystery shopping, merchandising and theatre checks that cover a variety of industries. Fees/Reimbursements vary by project and are posted in advance.

You must be at least 20 years old and have a minimum of a high school education. You need excellent observation skills and must be very detail oriented. Professional attitude and high quality standards are a must. Access to a computer is required to select and report assignments directly through the Internet. 

To register with Market Force, go to www.applymarketforce.com. You can also request a free application/information packet for mystery shopping by sending your request via email to ShopRecruit@marketforce.com.

Ventana Research Leadership Award comes on the heels of Forbes’ America’s Most Promising Companies recognition

BOULDER, Colo., Dec. 22, 2011 – Market Force, a worldwide leader in customer intelligence solutions, and its client ConocoPhillips have received the Ventana Research Leadership Award for Customer Excellence. The Ventana Research 2011 Leadership Awards recognizes innovative companies and their customers that have most effectively achieved success through the use of people, processes, information, technology and best practices. This is the second recent honor bestowed upon Market Force, which was also recently named to Forbes’ list of America’s 100 Most Promising Companies.

Ventana Research selected ConocoPhillips for its implementation of Market Force’s customer intelligence solutions. It also instituted mechanisms to gather customer feedback and ensure every station carrying its brand adheres to the high standards that consumers want and deserve. Its customer intelligence program led to increased customer satisfaction and revenue growth.

“The Leadership Awards honor organizations across the world that have distinguished themselves in their approach to using business and information technology,” said Mark Smith, CEO and chief research officer of Ventana Research. “Market Force and ConocoPhillips distinguished themselves as pioneers in Customer Excellence for their successful transformation of the customer experience using technologies and processes that derived true business value.”

Through work with more than 350 of the world’s major brands, Market Force has culled a set of best practices that underpin retail performance and crafted a suite of customer intelligence solutions to enable companies to excel. Services include mystery shopping, customer satisfaction surveys, call center services and audits, as well as sophisticated analytics to tie those data to bottom line results, and a robust technology platform to host it all.

“It’s gratifying to see our hard work recognized by prestigious organizations like Ventana Research and Forbes,” said Janet Eden-Harris, chief marketing officer for Market Force. “These awards are a testament to the incredible work our team is doing, and they also validate the business results of our customer-driven clients like ConocoPhillips.”

For more information on Market Force’s customer intelligence solutions, visit http://www.marketforce.com/customer-intelligence

About Market Force Information

Market Force is the leading global customer intelligence solutions company for multi-location businesses, including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies. With more than 125 years of combined industry experience, Market Force Information has pioneered the industry with a suite of customer intelligence solutions – from 600,000 field associates across North America and Europe who conduct mystery shopping, merchandising and retail auditing, to real customer surveys and proprietary decision-support tools. Its solutions provide a holistic view of the customer’s on-site experience and identify the actions required at the store level to increase customer loyalty and improve financial performance. Market Force was named one of Forbes’ America’s Most Promising Companies in 2011. For more information, visit www.marketforce.com.

We are looking for serious-minded people who are dedicated to quality and professionalism. If you are not signed up with us, the application process is free, and quick.  Just go to www.applymarketforce.com or you may request a free application/information packet via email at ShopRecruit@marketforce.com.  

Market Force is a self-assign company and offers a helpful Shopper Website that lists all shops/audits that are available in your area.  Our schedulers only work on a few selected assignments so don’t wait for them to call, once you are approved to view and select assignments you should go to our Shopper Website and choose shops that are of interest to you, at a time that is convenient for you.  If you have any questions, you may write to HelpDesk@marketforce.com.

Special Instructions for Nevada Residents Only

 

 

We are currently seeking serious-minded new shoppers in Nevada (please read the unique requirements below) who are dedicated to quality and professionalism.

Due to the unique requirements and laws of Nevada, Market Force has contracted with QSI Specialists to provide us with shoppers who meet these requirements. Anyone mystery shopping within Nevada must be an employee of a Private Investigative company. QSI’s parent company, Global Intelligence Network, LLC, is such a firm.

Shoppers who reside in Washoe, Carson City and/or Clark counties* are required to obtain a work permit at their own expense. QSI Specialists will cover the costs of registering you with the Private Investigators Licensing Board and keep you current as long as you are their employee.

If you are interested in becoming a mystery shopper in Nevada, please email your name, address and phone number along with a brief explanation of why you want to be a shopper to info@qsispecialists.com Be sure to let them know that you have been referred by Market Force.**

*There may be costs to you as individual as some areas require shoppers to get work cards, which can cost up to $85 depending on the area. Other areas may not require them. For specific costs, contact Jennifer Hippler at hippler@qsispecialists.com

**All fees for completed approved shops are paid directly by QSI Specialists, Inc.; Market Force will cover required shop purchase reimbursements.

Locations where shoppers are currently needed (please check back often as these may change)

Battle Mountain
Carson City
Elko
Las Vegas
Laughlin
Lovelock
Minden
North Las Vegas
Primm
Reno
Tonopah
West Wendover

 

About Market Force
Market Force Information Inc. is the leading global customer intelligence solutions company for multi-location businesses, including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies.

With more than 125 years of combined industry experience, Market Force Information has pioneered the industry with a suite of customer intelligence solutions – from 600,000 field associates across North America and Europe who conduct mystery shopping, merchandising and retail auditing, to real customer surveys and proprietary decision-support tools. Its solutions provide a holistic view of the customer’s on-site experience and identify the actions required at the store level to increase customer loyalty and improve financial performance. For more information, visit www.marketforce.com.

In Metairie, LA a man involved in some of the mystery scams that have plagued the internet was sentenced to 4 1/2 years in prison for his part in the scheme to bilk money from unsuspecting job-hunters. You can read the entire story by Drew Broach of the of the Times-Picayune newspaper by visiting here: http://www.nola.com/crime/index.ssf/2011/11/counterfeit_scheme_sends_metai.html

Another newspaper in Chicago scammed the scammer. Stephanie Zimmerman, aka The Fixer, at the Chicago Sun-Times effectively turned the tables on the scammer. You can read the hilarious episodes of emails that went back and forth here: http://www.suntimes.com/news/zimmermann/8930993-452/scamming-the-scammer-is-always-fun.html

Needless to say, the story by the Chicago reporter is priceless and the scammer seemed to be quite clueless in his numerous contacts with her.

Now is the time to remind everyone that is looking for ways to make quick money for their holiday spending – if it sounds to good to be true or too easy, it probably is.

Market Force Information, Inc. (“MFI”) routinely and legitimately utilizes mystery shoppers in its standard course of business.  However, we are continually (daily) notified of situations whereby MFI’s trade name(s) and/or trademark(s) is/are used without MFI’s authorization to entice unsuspecting individuals into a deceptive mystery shopping scheme.  MFI takes seriously the fraudulent use of our name in this fashion and reports each such occurrence to the FBI’s Internet Crime Complaint Center and continues to work with the local authorities (case #10-1680). 

Last but not least, have a wonderful and safe Thanksgiving holiday with your friends and family.

About Market Force Information
Market Force Information, Inc. is the leading global customer intelligence solutions company for business-to-consumer companies including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies. Market Force Information has pioneered the industry with a suite of customer intelligence solutions that provide clients with the business intelligence they need to delight their customers and drive bottom-line results. The company measures store-level operations and customer attitudes through mystery shopping, customer feedback, market audits and merchandising services, with the analytics to drive targeted improvements. For more information, please visit: www.marketforce.com and follow us on Twitter @MarketForce.

BOULDER, Colo., Nov. 14, 2011 – In spite of the shaky economic news overseas, fashion retailers in the U.S. have at least one reason for optimism. Consumers are trying new brands at a higher rate this year, and buying more when they do. More than twice as many consumers visited a new fashion retailer for the first time than during the same timeframe in 2010, according to an annual consumer survey conducted by Market Force, a worldwide leader in customer intelligence solutions. Thirty-two percent of consumers surveyed in October reported trying a new fashion retailer over the past 90 days, up from 14% in 2010.

Kohl’s received the most new trials by consumers this fall, followed by Abercrombie & Fitch and H&M. But new trial is heavily influenced by the proximity of stores to consumers; so larger brands will tend to dominate. Market Force wanted to find out which retailers received the most new trials per store so it indexed the results by store count. When indexed, H&M convinced the largest number of consumers to visit one of their stores for the first time, followed by Nordstrom, Anthropologie, White House/Black Market and Coldwater Creek. Of those surveyed who tried a fashion retailer for the first time, 75% said they made a purchase during that visit, up from 59% in 2010, which could signal a return in consumer confidence. See Graph 1.

Graph 1: Fashion Retailer New Trial Visits 

The survey of nearly 7,000 consumers across North America revealed that consumers were most likely to try a new retailer when shopping for casual clothing (71.3%) and business attire (22.8%).

“The fact that consumers are trying new retailers is good news for brands in this economy,” said Janet Eden-Harris, chief marketing officer for Market Force. “It shows that retailers are getting more effective at drawing new consumers into their doors.And our data shows that one of the best ways to do that is to consistenly delight those customers with great service and good merchandise selection.”

Store Recommendations – That’s What Friends Are For
A friend’s stamp of approval wields significant influence in the decision to walk into a new retailer. The survey found that recommendations from friends are the top impetus for consumers to try a new store, followed by “just an impulse to go shopping.” Really great sales, promotions and discounts, and the inability to resist an item they love were other factors that weighed heavily in consumers’ new store trials.  See Graph 2. The reasons given for not making purchases at a new retailer were high prices or the inability to find sale items.

Graph 2: Factors Driving New Trials

The Social Media Factor
The study also showed that consumers use online research extensively before shopping, but manage online relationships with retailers carefully. For example, the majority (73%) said they research prices online before they head to the store, and one-third turns to social media for information about fashion retailers or clothing brands. However, few follow retailers on Twitter (7%, up from 2% in 2010) or friend them on Facebook (38%). And social media advertising plays a very small role in influencing consumers to try new retailers. So, while consumers acknowledge that social media is highly influential in their shopping choices, it appears that conversations with friends are much more impactful than the social content pushed by the retailer.

Social media does appear to be playing a larger role in their online research. In Market Force’s 2010 retail survey, one in 10 respondents said they had read an online post or blog about a specific retailer or brand of clothing. That number jumped to 37% in 2011. Additionally, 7% of consumers in this year’s survey had blogged or created an online post about a specific retailer or brand of clothing.

Spend Trends
Not surprisingly, consumers continue to be conscious of spending this year. Most consumers (74%) reported spending an average of less than $100 per month on clothing, while one-quarter said they spend up to $250 every month, similar percentages were found in the study a year ago. See Graph 3.

Graph 3:  2011 Consumer Fashion Spending  

Market Force conducted the fashion retail survey in October 2011. The pool of almost 7,000 survey respondents ranged in age from 18 to more than 65 and reflected a broad spectrum of income levels, with three-quarters reporting incomes of more than $50,000 a year. Eighty-one percent were women, the primary household consumer purchasers. Half of the participants said they have children at home. 

For more information on Market Force’s customer intelligence solutions for the retail industry, visit http://www.marketforce.com/industries/retail.

About Market Force
Market Force Information Inc. is the leading global customer intelligence solutions company for multi-location businesses, including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies. With more than

125 years of combined industry experience, Market Force Information has pioneered the industry with a suite of customer intelligence solutions – from 600,000 field associates across North America and Europe who conduct mystery shopping, merchandising and retail auditing, to real customer surveys and proprietary decision-support tools. Its solutions provide a holistic view of the customer’s on-site experience and identify the actions required at the store level to increase customer loyalty and improve financial performance. For more information, visit www.marketforce.com.